Hormozzadeh Classic and Modern Furniture

About 90 years ago, the late Haj Hossein Hormozzadeh (founder of Daghat Furniture) imported a unique furniture production line from Germany that was unparalleled in the Middle East both in terms of dimensions and production method. Thus, this family entered the field of up-to-date and high-quality furniture production, a path that has continued all these years. The late Haj Hassan Hormozzadeh, in 2004, while preserving the name 'Daghat Furniture', introduced the 'Classic' brand in the furniture industry, which to this day offers customers a different style of production, sales, and after-sales service. 'Classic Furniture', with the backing of experience and the 'Hormozzadeh' name, has adopted a completely up-to-date design and production method. The most important feature of this method is offering products based on the customer's wishes and tastes. The customer always has the option to choose from numerous and diverse options in the type and color of wood, material, design, and fabric color of the desired product. Also, the combination of sofa, chair, and couch is determined by the customer's taste and desire. This means that the buyer does not have to meet their needs from among previously produced furniture like other furniture production collections, but can have a 100% customized choice based on their taste, which is considered an innovation in the field of furniture production.

Initially, the representation of 'Chairs' from England, which is one of the world's well-known brands in the field of furniture production and uses natural leather in its products, was granted to Classic Furniture. Also, in 2007, the exclusive representation of the Turkish company 'Merit', which is among the top 20 companies of the European Furniture Union, was assigned to Classic Furniture in Iran. To the extent that today, 100% of the products offered are produced in Classic Furniture factories. In decoration and furniture, design comes first, and in design, keeping up with the world's daily progress is of particular importance. Accordingly, for almost three years, Classic Furniture, by establishing and developing the R&D department, has been continuously researching the styles and models of daily furniture design in the world. In the furniture industry, unfortunately, most are content with superficial copying, and it is common for most manufacturers to prepare catalogs of famous brands and design based on them to show their products as up-to-date. The limitations of this method cause the produced products to have many problems in most cases. However, 'Classic Furniture' has adopted a different approach in this regard; in such a way that the most successful designs of daily furniture in the world are purchased, taken to the workshops of this collection, and based on the analysis of each of the forming components and the techniques used in it, efforts are made to bring the level of design and quality of furniture production closer to global standards.

In any business, based on the type of product, production capacity, quality, and pricing of the goods, a part of the society is considered as the target community, and the product is designed and produced to be presented to that stratum. In 'Classic Furniture', from the very beginning of its establishment, the production of superior and first-class products was decided. Quality production requires conditions and facilities such as skilled human resources, high-quality raw materials, precise supervision, and continuous quality control so that the product is offered to the customer with the highest possible quality and the least defects. All these cause the production costs of the product to increase, and this makes only a specific group of customers the audience of these products, those who are willing to pay for quality furniture.

When furniture is produced that is among the handicrafts, despite its high quality and artistic value, perhaps a small percentage of human error is unavoidable, and this is where providing appropriate after-sales service seems essential. For this purpose, 'Classic Furniture' has specially established an after-sales service unit from the very beginning to meet the needs of its customers. But the distinguishing feature is that after-sales service in 'Classic' does not wait for contact but contacts customers at regular intervals and checks the status of the purchased product to take the necessary action to resolve any possible problems if needed. This ensures that customers who do not have enough time to deal with these matters due to their busy schedules receive after-sales service when necessary. On the other hand, Classic Furniture has not set any time limit for after-sales service and provides this service to customers even years after purchase.